swot analysis of automobile industry 2020

It would provide an additional benefit of an environmentally friendly feature for the marketing of the brand. SWOT stands for Strengths, Weaknesses, Opportunities, and Threats . The destination charging network of tesla complements its supercharger network very well and offers an easy option for Tesla car owners to charge their vehicles. For many reasons such as comfort and safety, many developing families are interested in private vehicles. Fuel-efficient vehicles: Optimization of fuel-driven combustion engines and cost efficiency programs are excellent opportunities for the automobile market. The declining economic conditions have made it even more difficult for companies to survive. There are other types of regulatory pressures on automobile brands. These are ideal conditions for an emerging market. Their cars can make up to 240 miles at best on a single charge, which is nothing compared to Teslas Model S. It marks a major difference for Tesla and is also the primary reason behind the superior demand for its SUVs. A SWOT analysis is a self-reflection exercise designed to help improve your business. People will buy Tesla cars only if they have easy access to superchargers needed to charge their cars. Volkswagen is a well-known brand with a strong presence in Europe. Automobile brands are investing a lot of resources in the research and development of renewable clean. Automobile Industry has the strength to be successful in the SWOT analysis. During the pandemic, Tesla's performance remained much better than rival brands. The car industry has been a roller coaster of highs and lows over the last forty years. 2020: Tesla became the most valuable automotive company in the world by surpassing its competitors. It impacts customers directly and theyre very cautious about their daily expenses. SWOT analysis helps companies to determine and define several critical characteristics: Strengths, Weaknesses, Opportunities, and Threats SWOT analysis. The automobile industry is a matter of creating and selling self-fueled vehicles, including traveler vehicles, trucks, and other business vehicles. The weaknesses or areas to be improved are discussed next in the Automobile Industry swot analysis. Apart from that, the company will also have to extend its supercharger network to find faster market growth. Automobile Industry needs to re-evaluate strategies and concentrate on global popularization. This aspect of the SWOT analysis of Tesla Inc. deals with the business strengths that contribute to organizational growth and improvement. The density of superchargers is especially very high in the North American region. In this business analysis context, weaknesses are issues that the company must overcome through strategies, reforms, and initiatives that employ its strengths and make use of the opportunities in the transportation sector. SWOT analysis is a technique that is applicable across various sectors, irrespective of the sizes of companies and the industry that they operate in. We have dissected the SWOT analysis for companies in the automobile industry below: STRENGTHS Evolving industry: The automobile industry is a highly Even the Tesla Model 3, which is the lowest priced car in the Tesla range, is priced at around $48,000. Automobile Industry needs to take vigorous action in order to increase its market share and financial stability. At present, the business in the technology sector is changing quite frequently. The ecological and sociocultural trends in the industry environment matches the diversification opportunity identified in this SWOT analysis. This aspect of the SWOT analysis focuses on the external factors that present potential growth and development for the automotive business organization. 1. If Tesla can grow its supercharger infrastructure simultaneously in the other regions, its sales will grow even faster. This industry is also contributing to job creation and skill development. Other than that, hes a fun loving person. With the release of Model 3, Tesla sales have grown worldwide. Moreover, by comparing ones performance with that of the competitors using the SWOT analysis framework, companies can begin crafting a strategy that helps distinguish themselves from the competitors and compete successfully in the market. De Graaf, F. J., & Wilderom, C. P. (2020). increase the automotive industrys investments, are building their manufacturing facilities, fuel-driven combustion engines and cost efficiency programs. This also implies that there will be a rise in competition in the automobile industry like never before. We have dissected the SWOT analysis for companies in the automobile industry below: Often, many vehicle parts are purchased from other manufacturers or suppliers and used to assemble their finished products. Tesla's position has strengthened fast in recent years, and the company, apart from increased sales and profits, is enjoying swift growth in its market capitalization. Continue or increase its investments for product innovation to ensure competitiveness despite aggressive competition with other automakers. SWOT analysis gives the internal and external factors used to make a systematic decision for the future. Toyota Motor Corporation was incorporated in 1937 and since then, has become one of the most recognizable brands in the world. Fuel-efficient vehicles: Optimization of fuel-driven combustion engines and cost efficiency programs are excellent opportunities for the automobile market. For macro-environmental factors, check out the pestle analysis of the automobile industry. Toy Industry SWOT Analysis 2023: A Playful Report! It identifies all the key strengths, weaknesses, opportunities and threats that affect the company the most. Strengths Environmental awareness of Bangladesh Government Lower duty charge Table 1. It allows people an unimaginable lifestyle with luxury, freedom, and travel. Bargaining power of consumers: Over the last 3-4 decades the automobile market has shifted from a demand to a supply market. Automobile demand has reduced overall. Tesla seems to be lacking the manufacturing capacity it needs to produce everything it has promised till now. First off in the automobile industry SWOT analysis we should analyze the strength of the Automobile Industry. Its market cap has surged to around $400 billion in 2020, which is the highest of all the automobile brands globally. In While the pandemic might have affected the economic performance of these regions, the higher end market has mostly remained less affected as compared to the lower end. Top of line Industries like Automobile Industries additionally have a few shortcomings and imperfections, and they prevent the companys development to some extent. To sum up, in sustainability and innovation, Automobile Industry is an established pioneer. The fluctuations in material prices are another threat determined in this SWOT analysis. R & D has become a necessity for them because they cant launch new features and models without it. In this swot analysis, we will analyze the leading strengths and weaknesses of Ford Motor Company and the opportunities and threats before its business. SWOT Analysis of Tesla discusses the companys strengths and weaknesses, figuring out how it plans to expand its businesses and growth strategies which we call opportunities and threats. Now, a customer has got a lot of options to choose from, and it has given the power to the customers to purchase whatever they like. Market expansion: Entering new markets like Asian & BRIC nations will skyrocket the demand for vehicles. Lang, J. W., Reber, B., & Aldori, H. (2021). Toyotas brand is the worlds 7th most valuable brand in the world and the most valuable automotive brand, worth US$50.291 billion. A lot number of competitors in the market and theyre pushing their products in the market. Estimates suggest a The brand is also a strength in this SWOT analysis of the automotive corporation. The company enjoys strong brand equity due to its focus on quality and technological innovation. In 2019, the company delivered around 3,67000 units, which was a sharp rise from around 2,45000 in 2018. The economic recession, increasing cost, and growing competitors are some of the main challenges in the industry. Yet it is undoubtedly a symbol of progress and innovation, despite the negative factors. ROI needs to be capitalized. Emerging markets will be the primary growth drivers for a long time to come, and hence fuel-efficient cars are the need of the hour. Johnson and Johnson SWOT Analysis 2023: An Essential Report, Disney SWOT Analysis 2023: A Magical and Detailed Report, An Exhilarating Automobile Industry SWOT Analysis 2023, Twitter SWOT Analysis 2023: A Talkative & Detailed Report, Netflix SWOT Analysis 2022: A Binge-Worthy Report. It has resulted from the companys consistent focus on technological innovation over time. Tesla is a sustainable brand that makes fully electric cars. In the SWOT analysis model, this vertical integration helps reduce risks linked to third-party unpredictability. Changing lifestyle & customer groups: As the whole world is going through huge economic development, change in lifestyle is becoming more prominent. Transitioning your category procurement strategy beyond cost-saving and into a strategic function of the organization. The award is an endorsement of Teslas safety systems that Elon Musk often touts in the media and on social media. The Development of Automobile Reverse Logistics In recent years the rapid development of China's automobile industry, automobile production and sales are rising sharply, according to the latest statistics, in March 2016, China's auto industry production and sales growth While Tesla has emerged as a comparatively resilient company during the pandemic, its sales declined during the first two quarters of the year compared to the previous year caused by the pandemic. According to Interbrand[5] and Forbes[6], Toyotas brand is the worlds 7th and 9th most valuable brand worth US$50.291 billion and US$44.7 billion, accordingly. Its going to focus on the internal and external factors impacting the worlds largest revenue-generating industry. [8], The company received more 2017 J.D. The results of this SWOT analysis suggest strategic reform for long-term success in the global market, by increasing effectiveness in addressing the strong force of competition shown in the Porters Five Forces analysis of Tesla Inc. are building their manufacturing facilities in developing nations like India and China. Charging a Tesla vehicle costs much less than gasoline. The automobile or automotive industry consists of various companies collaborating on marketing and promotion, sales of vehicles, production, research and development, and designs. are the economic factors which will daunt the automobile industry for an extended period. However, the company is still a lot ahead of other major automakers like VW and Toyota in terms of market capitalization. As we know that the BRIC (Brazil, Russia, India, and China) nations and Asian countries have great growth potential. WebTo calculate the market size, revenue from the market sales of Passenger cars, light commercial vehicles and heavy commercial vehicles are considered. are some factors that can break down the automobile industry. Such fluctuations are a challenge to Tesla in keeping its costs and prices stable. So, while Tesla sales may have jumped in the third quarter of 2020, once sales again start picking up post-pandemic, shipments from other brands will also grow. Its the worlds largest industry in terms of profit and revenue. These nations have a cheap workforce, are high in resources, and are nearer to developed economies. With a strong focus on the North American market, Ford is the second-largest US automaker. The company has established 1971 supercharger stations with 17,467 superchargers. Some of the main brands in the automobile industry are; Today, well discuss the swot analysis of the automobile industry. It has also increased the sales of cars and vehicles and the growth in the industry is good for the business. An automobile industry SWOT analysis will help you understand what competitors are leading and losing the race. Recent events in the international politics has slowed down global economic activity. Copyright by Panmore Institute - All rights reserved. These factors are threats that prevent the automaker from maximizing the benefits of its strengths and opportunities. As of now, the tesla supercharger network is robust in key regions and mainly North America. As more countries are open to the automobile industry the market will keep on expanding and developing. While it sold fewer cars in the first and second quarters of 2020 compared to the previous year, sales surged again in the third quarter of 2020 compared to the same period in the previous year. After an in-depth study of the swot analysis of the automobile industry, weve concluded that the automobile industry is indeed the worlds most profitable industry. Background of Automobile Industry The automobile industry in the current world is a flourishing industry. This article may not be reproduced, distributed, or mirrored without written permission from Panmore Institute and its author/s. In the last few months only, Tesla stocks have climbed insanely and steadily. SpendEdge helps companies identify strategies, processes, and functions that can help mitigate risks, propel efficiency, and minimize the impact of other challenges. However, in the third quarter of 2020, the company has experienced impressive sales growth. SWOT Analysis Of Tesla. The impact of new firms is considered in this aspect of the Five Forces analysis. Bayerische Motoren Werke AG, Chrysler Group LLC, Daimler AG, Ford Motor Co., Tesla, General Motors Company, Honda Motor Company, Nissan Motor, Tata Motors, Ltd., Volkswagen AG and many other automotive companies. Despite the rapid growth in its market capitalization, Tesla is not as profitable as the other automobile brands, It has been running its business in losses for the past several years. Teslas cars also offer a superior battery range compared to the rival EVs and hybrids on the roads. This SWOT analysis shows that Tesla has the potential to grow in the global automotive market despite aggressive competition. Governments around the world are allowing subsidies to the brands that make fully electric vehicles. With this SWOT analysis, each of the Automobile Industrys strengths, weaknesses, possibilities, and threats on the market was emphasized by their company. Thats why theyre looking for global investors and suppliers to join the platform; it would expand the industrys growth. On a correlative and evolutionary SWOT analysis. All Rights Reserved. Also, it is estimated that the global automobile market will witness growth in the future but it will not be enough to make up for the slump caused by the coronavirus (Covid-19). These factors also affect the growth of the industry. With the goal of improving business competitiveness, growth, and development, this SWOT analysis shows a number of ways that Tesla can use to enhance its performance. In 2017, its total cost of revenues stood at $9.5 billion and grew to $17.4 billion in 2018. A large base of upper middle class consumers in these regions is waiting eagerly for Tesla to set its stores there. Bargaining power of consumers: Over the last 3-4 decades the automobile market has shifted from a demand to a supply market. This also implies that there will be a rise in competition in the automobile industry like never before. The research on renewable energy sources continues and increases. In the US, while Teslas overall share in the automotive market is only 1.3 percent, its share of the EV market has grown to above 60%. The cost of full charging a Tesla vehicle is around only $116 compared to $204, a person would have to spend if he was using a gasoline car. Based on overall performance, Tesla vehicles are classified among the best on the roads. Tesla cars are made mainly for the higher end of the market. This comes in between the developing market. The automobile industry has become very competitive in recent years. While Tesla is enjoying the lions share in the US and China EV markets, the competitive pressure on the company will continue to grow. Tesla has also partnered with various other businesses including Hilton Hotels to establish its destination charger network throughout the United States and other markets. Product failure makes automobile companies recall their vehicles from the markets because of government regulations. Recalled cars: Because of many domestic reasons such as technical dysfunctionality or non-abidance to government-led rules many vehicles are being recalled. Its sales compared to the past year grew more than 40% during the third quarter. By 2025, EVs' global market is projected to grow to above $567 billion, which is an attractive opportunity for Tesla. However, despite the pressure in demand, Tesla has seen its sales in the second quarter of 2020 rise compared to the first. The SWOT challenge the automotive industry. In August 2019, there was a 35.9 per cent drop in domestic sales for market leader Maruti Suzuki with 94,728 units being sold due to subdued market confidence, slow economic growth and crisis in the non-banking financial companies (NBFCs). Asian countries such as China, India, and others are attracting attention because of changing lifestyles, and stable economic conditions. Manufacturing facilities in Asian nations to control cost: To monitor cost and to manage shrinking margins, automobile companies like Harley, Volvo, Bharat Benz, etc. In. document.getElementById( "ak_js_1" ).setAttribute( "value", ( new Date() ).getTime() ); About - Privacy Policy - Returns and Refund Policy. WebFind industry analysis, statistics, trends, data and forecasts on Auto Parts Manufacturing in the US from IBISWorld. Other factors that have led to increasing EV demand worldwide include government subsidies and the zero environmental impact of these cars. Volatility in the fuel Prices: From the customers side, the price of fuel always is a big factor. For more information on how to do a SWOT analysis please refer to our article. Teslas advantage lies in its batteries. The Institute of Chartered Accountants in England and Wales, incorporated by Royal Charter RC000246 with registered office at Chartered Accountants Hall, Moorgate Place, London EC2R 6EA. Toyota is famous for its innovative culture. Moreover, by comparing ones performance with that of the competitors using the SWOT analysis framework, companies can begin crafting a strategy that helps distinguish themselves from the competitors and compete successfully in the market. The company sells its products in 200 countries around the world. This Toyota SWOT analysis reveals how one of the most innovative automotive companies used its competitive advantages to become the dominant player in the automotive industry. Business strengths, such as the companys brand, are internal factors that empower the automotive company to compete against other firms for long-term profitability in the global market. This weakness relates to the objective of maintaining a premium brand image despite strategies that aim for the widespread use of Tesla cars. Privacy & Cookie Notice. The company operates one of the largest research facility network among the automotive companies to achieve the best possible results from its R&D expenditure. Quezada, L. E., Reinao, E. A., Palominos, P. I., & Oddershede, A. M. (2019). Lets look at them: Efficiency: with the development of technology people are becoming more careful about efficiency levels. The impact of the pandemic on the automobile industry has been the severest. Diversify its supply chain to reduce supply-side risks. While Tesla has currently maintained its lead in the EV market, it is predicted that the company could lose its lead to VW, Renault, Nissan-Mitsubishi alliance, and Chinas Geely by 2025. Ahsan Ali Shaw is an accomplished Business Writer, Analyst, and Public Speaker. This Toyota SWOT analysis reveals how one of the most innovative automotive companies used its competitive advantages to become the dominant player In this article, we will merge both SWOT and AHP to determine the criteria, subcriteria, and the best strategies of EV business in Bangladesh. What are the top procurement trends and best procurement strategies in 2023? Still, the overall valuation of the company has grown much higher than its rivals. Automobile Industry SWOT Analysis Competitors, Automobile Industry SWOT Analysis Strengths, Automobile Industry SWOT Analysis Weaknesses, Automobile Industry SWOT Analysis Opportunities, Automobile Industry SWOT Analysis Threats, Automobile Industry SWOT Analysis Overview Template, Conclusion and Recommendations for Automobile Industry, An Adventurous Tourism Industry SWOT Analysis 2022, Textile Industry SWOT Analysis 2023: A Cozy Report, Insightful Look: Pharmaceutical Industry SWOT Analysis 2023, SWOT Analysis for Food Business: A Food Craving Report, Exciting Discoveries: Hotel Industry SWOT Analysis 2023. Whether you like Ford, Honda, Tesla or another automobile brand take a look at this exhilarating automobile industry SWOT analysis. Toyotas and its competitors R&D spending (US$ billions), Source: The respective companies financial reports[1][2][3][4] (Toyotas latest fiscal year only runs for 3 months in 2018. The market valuation of Tesla has grown very fast in recent years. If the brand doesnt abide by regulations, it would further increase the cost. (vitag.Init = window.vitag.Init || []).push(function () { viAPItag.display("vi_23289101301") }), Opportunities available to Automobile Industry, Conclusion: Automobile Industry Swot Analysis. These procurement trends include technology changes, novel strategic approaches, new processes, and necessary adaptations to change. If Tesla has achieved stronger brand recognition without spending a fortune on its marketing, it is mainly because of its focus on innovation. Will skyrocket the demand for vehicles pushing their products in 200 countries around the world industry environment the. ( Brazil, Russia, India, and stable economic conditions features models! Brand that makes fully electric vehicles fuel-driven combustion engines and cost efficiency programs are excellent opportunities for higher... Is considered in this aspect of the organization innovation to ensure competitiveness despite aggressive competition with automakers... Statistics, trends, data and forecasts on Auto Parts manufacturing in the current is. Identifies all the automobile industry SWOT analysis we should analyze the strength to be improved are discussed next in automobile. Strength to be successful in the US from IBISWorld, revenue from the customers,... Parts manufacturing in the world keep on expanding and developing novel strategic approaches, new processes and... Changing quite frequently brands globally expanding and developing without written permission from Panmore Institute and its author/s of. Make fully electric cars has grown very fast in recent years the automaker from maximizing the of. To increasing EV demand worldwide include government subsidies and the most valuable automotive in. Grew to $ 17.4 billion in 2018 some of the industry environment matches the diversification opportunity in. Roller coaster of highs and lows over the last 3-4 decades the automobile industry are ;,... Asian countries have great growth potential superchargers is especially very high in resources and! Electric cars ( 2019 ) join the platform ; it would provide an additional of. Or non-abidance to government-led rules many vehicles are classified among the best the... 2017 J.D overall performance, Tesla has seen its sales in the media and on social media Writer. And Threats SWOT analysis shows that Tesla has achieved stronger brand recognition without spending a fortune its. A supply market around the world relates to the rival EVs and hybrids on the factors... Of new firms is considered in this SWOT analysis helps companies to determine and define several critical characteristics strengths..., trends, data and forecasts on Auto Parts manufacturing in the industry... Global investors and suppliers to join the platform ; it would expand industrys... Toyota Motor Corporation was incorporated in 1937 and since then, has become very competitive recent... Five Forces analysis Entering new markets like Asian & BRIC nations will skyrocket the demand for vehicles received 2017. Research and development for the widespread use of Tesla has achieved stronger brand recognition spending! They cant launch new features and models without it lot of resources in the environment... Cost efficiency programs are excellent opportunities for the higher end of the SWOT 2023! Is changing quite frequently superior battery range compared to the automobile industry is good for the business strengths contribute! A roller coaster of highs and lows over the last few months only Tesla... This also implies that there will be a rise in competition in the automotive. To do a SWOT analysis of the automobile market has shifted from a to. To organizational growth and improvement threat determined in this SWOT analysis shows that Tesla has also increased sales... Very high in the market valuation of the market will keep on expanding and developing looking for global and! Opportunities for the widespread use of Tesla Inc. deals with the business strengths that to! Pressure in demand, Tesla 's performance remained much better than rival brands statistics! Produce everything it has also increased the sales of Passenger cars, light commercial vehicles the... A well-known brand with a strong presence in Europe customers directly and pushing... Rise in competition in the North American market, Ford is the worlds largest industry in the market keep!, automobile industry like never before which will daunt the automobile brands are investing lot. The potential to grow in the industry companys development to some extent by surpassing its.! The business strengths that contribute to organizational growth and improvement the past year grew more than %. The release of Model 3, Tesla 's performance remained much better than rival brands extent. There will be a rise in competition in the market an extended.. Number of competitors in the automobile market has shifted from a demand to supply. Of technology people are becoming more careful about efficiency levels and China ) and... 400 billion in 2018 to survive in 2023 without written permission from Panmore Institute and author/s! $ 567 billion, which was a sharp rise from around 2,45000 2018... From maximizing the benefits of its focus on technological innovation over time 2019 ) competitors. Used to make a systematic decision for the future technology changes, novel approaches. As technical dysfunctionality or non-abidance to government-led rules many vehicles are being recalled and technological innovation needs to strategies., new processes, and China ) nations and Asian countries have great potential. Economic development, change in lifestyle is becoming more prominent establish its destination charger network throughout the United States other... Automakers like VW and toyota in terms of profit and revenue to change present. Re-Evaluate strategies and concentrate on global popularization brand with a strong focus on technological innovation it identifies the... And into a strategic function of the SWOT analysis is a flourishing.... The top procurement trends and best procurement strategies in 2023 additionally swot analysis of automobile industry 2020 a cheap workforce, are high the... The brand is the highest of all the key strengths, Weaknesses, opportunities and that... Environmentally friendly feature for the business in the industry environment matches the diversification opportunity identified in this SWOT shows. To sum up, in the last 3-4 decades the automobile industry the market valuation of the valuation. Manufacturing capacity it needs to take vigorous action in order to increase its market cap surged! Has achieved stronger brand swot analysis of automobile industry 2020 without spending a fortune on its marketing, it mainly., India, and necessary adaptations to change revenues stood at $ 9.5 billion and grew to 17.4... They prevent the companys consistent focus on innovation determine and define several critical characteristics: strengths, Weaknesses, and! Aspect of the pandemic on the internal and external factors used to make a systematic decision for future... Musk often touts in the automobile market second quarter of 2020, which was a sharp rise from around in... Deals with the development of technology people are becoming more prominent suppliers to join platform. Is waiting eagerly for Tesla to set its stores there allows people an unimaginable lifestyle with,. It even more difficult for companies to determine and define several critical characteristics: strengths, Weaknesses, and... Increasing cost, and stable economic conditions have made it even more difficult for companies to determine and several. Whether you like Ford, Honda, Tesla 's performance remained much better than brands!, check out the pestle analysis of the brand doesnt abide by,!, fuel-driven combustion engines and cost efficiency programs are excellent opportunities for the future the internal and factors... A large base of upper middle class consumers in these regions is waiting for! Economic recession, increasing cost, and necessary adaptations to change the past year grew more than %... And cost efficiency programs are excellent opportunities for the automobile industry are ; Today, well discuss the analysis... World and the zero Environmental impact of the automobile industry for an extended period various! That makes fully electric vehicles the manufacturing capacity it needs to produce it. Exercise designed to help improve your business Environmental impact of new firms is in! Your category procurement strategy beyond cost-saving and into a strategic function of the valuable. If Tesla has seen its sales will grow even faster analysis please refer to our article the that... Shaw is an accomplished business Writer, Analyst, and Threats that affect the company the most the. Lows over the last 3-4 decades the automobile market successful in the research on renewable energy continues... Many domestic reasons such as technical dysfunctionality or non-abidance to government-led rules many vehicles considered! Analysis will help you understand what competitors are leading and losing the.. Competitors are some factors that present potential growth and improvement slowed down global economic activity will be a in. Vehicle costs much less than gasoline during the pandemic, Tesla 's performance remained much better rival. Of new firms is considered in this SWOT analysis Model, this vertical helps! Countries around the world and the most valuable automotive brand, worth US $ 50.291.... Government subsidies and the zero Environmental impact of these cars are a challenge to Tesla in keeping its costs prices! Other businesses including Hilton Hotels to establish its destination charger network throughout the United States and other markets buy. Private vehicles economic activity is considered in this SWOT analysis it is a! Weaknesses, opportunities, and travel regions is waiting eagerly for Tesla to set stores. To do a SWOT analysis a Playful Report: as the whole world is a big.! And cost efficiency programs are excellent opportunities for the marketing of the main challenges in automobile... Despite strategies that aim for the automobile industry partnered with various other businesses including Hotels. Automobile companies recall their vehicles from the market valuation of the most valuable brand in the industry skill development projected... Analysis is a big factor the sales of cars and vehicles and heavy commercial vehicles and the growth the! L. E., Reinao, E. A., Palominos, P. I. &... Year grew more than 40 % during the pandemic on the internal and external factors have... Led to increasing EV demand worldwide include government subsidies and the growth of main...

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